by Magium Commerce | Jul 17, 2026 | Adobe, Business Development, Ecommerce Platforms
For many B2B organisations, pricing is far more than a number displayed on a product page. It’s a competitive advantage. As a consumer you expect every customer to see the same price (except when there’s a promotion). Business buyers rarely do. For instance,...
by Magium Commerce | Jun 9, 2026 | Adobe, Business Development, Ecommerce Platforms
The ecommerce industry loves a good replatforming success story, but many B2B businesses are choosing not to move platforms at all. Some have postponed migrations indefinitely. Others have completed lengthy platform reviews only to conclude that replacing their...
by Magium Commerce | Jan 23, 2026 | Business Development, Software Development
AI Personalisation- Our Mutual Friend There’s nothing new about ecommerce personalisation. It’s something Magium Commerce has been doing since 2014, and the landscape has evolved, changed and grown since then in quite astounding ways. The ability to recommend...
by Magium Commerce | Dec 8, 2025 | Business Development, Software Development
Picking the best ecommerce platform is the most important thing any online business will do. Whether you’re starting from scratch or upgrading from an older system, the platform will dictate how customers feel, how smoothly things run, what you can do with marketing,...
by Magium Commerce | Oct 16, 2025 | Business Development
Of late, businesses operating in B2B ecommerce have started to embrace another wave of digital transformation, driven by what has been termed “Agentic AI”. These are, essentially, AI systems endowed with autonomy, i.e. that don’t simply respond to fixed prompts or...
by Magium Commerce | Jul 24, 2025 | Business Development, Ecommerce Platforms
Most people, when asked to explain ‘ecommerce’, often summon up a description of a classic retail experience such as buying a shirt or a skirt or some other everyday Business-to-Consumer (B2C) experience. This is because this is an encounter that is common to many...